Entrepreneur. Visionary. Philanthropist.
Michael Makowenskyj—known to the public and business world as Michael Mak—is a dynamic entrepreneur, visionary brand builder, and passionate philanthropist whose ventures have redefined the intersection of entertainment, lifestyle, and impact. Born and raised on Long Island, New York, and currently based in New Hyde Park, Michael is the founder of several groundbreaking companies and charitable initiatives that span across industries and audiences.

Founder of Industry-Leading Brands
Michael is the founder and CEO of 1-800-Liquors, a premier alcohol delivery and lifestyle brand that’s disrupting the beverage industry with its innovative approach to marketing, convenience, and celebrity integration. As the visionary behind Boom Cups, a lifestyle party brand embraced by A-list entertainers and athletes, and Celebrity Sports Entertainment (CSE), Michael has built a reputation for creating experiences that captivate audiences, elevate brands, and deliver powerful media value.
Unmatched Media Impact & Celebrity Engagement
Through Celebrity Sports Entertainment, Michael has produced high-profile celebrity events and entertainment experiences that have generated over 10 billion earned media impressions across top-tier platforms including ESPN, TMZ, Billboard, Fox News, Barstool Sports, and E! Online. His acclaimed 1-800-Liquors Celebrity Golf Classic has attracted household names such as Floyd Mayweather Jr., Justin Bieber, Snoop Dogg, Megan Fox, Rob Gronkowski, and Nick Cannon, merging philanthropy with star-powered entertainment.
Purpose-Driven Philanthropy
Beyond his business ventures, Michael is deeply committed to giving back. He is the founder of D Up On Cancer, a 501(c)(3) nonprofit organization dedicated to supporting cancer research and assisting families impacted by the disease. His philanthropic efforts extend to respected organizations such as the Make-A-Wish Foundation, Teen Cancer America, GVNG, and the Carol Baldwin Association, among others. His mission is clear: leverage celebrity influence and innovative brand experiences to drive awareness, funding, and real-world change.
Educational Foundation & Business Acumen
A graduate of Adelphi University, where he earned his Bachelor’s degree in Business Management, Michael brings academic discipline and strategic thinking to every endeavor. His expertise in marketing, advertising, and brand development has positioned him as a trusted partner to celebrities, corporate sponsors, and nonprofits alike.
Building the Future of Brand & Impact
Michael’s unique ability to align commerce with cause, entertainment with engagement, and style with substance has earned him the trust of industry leaders and the admiration of communities nationwide. Whether he’s launching the next cultural movement through a branded campaign, producing a star-studded fundraiser, or empowering others through charitable work, Michael Mak continues to set new standards in both business innovation and social responsibility.
The Journey Ahead
Driven by purpose and powered by passion, Michael Mak’s journey is far from ordinary—and just getting started.