At a time when fame often overshadows substance, Michael Makowenskyj—better known as Michael Mak—stands apart as a true innovator, connector, and changemaker. The Long Island–born entrepreneur and philanthropist has mastered the art of turning entertainment into empowerment, blending celebrity culture with heartfelt causes that make a real difference.
As the visionary behind 1-800-Liquors, Celebrity Sports Entertainment, Boom Cups, and the nonprofit D Up On Cancer, Michael’s mission goes far beyond business growth—it’s about building communities, inspiring hope, and using influence for impact.

A Vision Rooted in Creativity and Compassion
Michael’s entrepreneurial journey began at Adelphi University, where he earned a degree in Business Management. There, he developed his sharp understanding of marketing, branding, and consumer behavior—skills that would later empower him to launch companies at the intersection of entertainment and purpose.
His professional achievements and leadership style are explored in a detailed professional profile highlighting how he’s built his reputation as a brand architect with a philanthropic heart. From concept to execution, Michael designs experiences that leave a lasting emotional imprint.
The Gatsby Experience: A Modern Revival of Classic Elegance
Among his many successes, none shine brighter than the Great Gatsby-Themed Golf Classic—a dazzling annual event that fuses luxury, artistry, and altruism. Hosted at Long Island’s legendary Oheka Castle, this high-profile celebration captures the timeless glamour of the 1920s while supporting modern causes like cancer awareness and prevention through D Up On Cancer.
This year’s edition, highlighted in a special report by News Stitched Media, showcased Michael Mak’s talent for curating unforgettable moments where style meets substance. The event drew major names from sports, music, and film—each participating not just for the spectacle but for the shared purpose of doing good.
Adding to the acclaim, The Addison Suite described the event as “a masterclass in event design, where every detail embodied both elegance and empathy.” The feature credited Michael’s leadership for setting a new benchmark for charitable events that are as impactful as they are glamorous.
Connecting Celebrities to Causes
Michael Mak’s leadership of Celebrity Sports Entertainment has redefined how high-profile figures engage with philanthropy. Through initiatives like the 1-800-Liquors Celebrity Golf Classic, he has brought together global icons including Floyd Mayweather Jr., Snoop Dogg, Rob Gronkowski, Megan Fox, and Justin Bieber—all united by the mission to raise awareness and funds for good causes.
These collaborations have generated billions of media impressions, positioning Michael as one of the entertainment world’s most influential connectors between celebrity culture and community upliftment.
Purpose Beyond Profit
While Michael’s ventures have achieved remarkable business success, what sets him apart is his unwavering dedication to purpose. His foundation, D Up On Cancer, has become a leading force in spreading awareness and supporting those affected by cancer.
By partnering with global organizations like Teen Cancer America, Make-A-Wish Foundation, and the Carol Baldwin Association, Michael demonstrates that compassion and business innovation can thrive hand in hand.
His philosophy is simple but transformative: “When creativity serves humanity, success becomes meaningful.”
Inspiring the Next Generation of Changemakers
Looking forward, Michael Makowenskyj continues to expand his reach—creating new ventures, events, and collaborations that merge entrepreneurship with empathy. His work proves that the greatest influence isn’t measured in fame or fortune, but in how many lives are touched along the way.
With every brand he builds and every event he curates, Michael Mak continues to turn inspiration into action—leaving behind not just a legacy of success, but one of service, sophistication, and soul.